Pretium means "Price, Value, Reward"

Pretium Group drives value into businesses, and can help you attract top dollar for your products, services, or equity. We work with public and private companies of all sizes to provide strategic marketing, communications and investor relations. Our specialty is in connecting the right message with the right people to efficiently drive results.


Sherman Dahl, President

Mr. Dahl is a seasoned investor and financier who is well versed in finance and marketing strategies for small cap private and public Canadian companies. Mr. Dahl has expertise in identifying undervalued companies and introducing these opportunities to his buy-side network of clients, strategic co-investors and marketing participants. Mr. Dahl has a proven record of being able to raise capital and increase investor awareness and liquidity. Mr. Dahl was previously a vice-president and investment adviser with National Bank Financial, a leading Canadian investment dealer.

In addition to managing a $150-million retail book and achieving Chairmans Council level, Mr. Dahl participated in numerous capital raises totaling over $100-million directly for various issuers with total issuer financings of $1 billion on behalf of retail and institutional clients over a 20-year career. Pretium Communications is an advisory and consulting firm based in Vernon, B.C. Pretium Holdings also owns and operates restaurants and media print businesses in Vernon, B.C. Mr. Dahl holds a bachelor of business administration (Economic and Finance Major) degree from the University of Regina.

Contact Sherman


Katie Dahl

Vice President / Director of Operations

Cameron Ray

Vice President of Sales & Marketing


Barbara Bundi

Director of Web & Media

Rob Morris

Director of Specialty Print

Bob Sattler

Director of Promotional Materials


Stewart Kerr

Director of Business Services

Erin Brassard & Chandra Marchand

Directors of Catering